As an entrepreneur, I'm always looking for free resources that help me run my business and my life. But I'm fussy about these resources. Like any savvy person online, I need to be careful about where I share my information and my focus. Here are my rules of thumb:
1) The resource needs to fill a current need. Evernote.com came along just as I was struggling to organize my digital files, web clippings, articles and other bits of digital information. With Evernote, I found a simple way to store it all and stay organized.
On the other hand, I liked the idea of Tomsplanner.com but when I looked at the service more closely, I realized that it would be a time-sucker and not value-added. Cool to use, but not necessary for my life right now.
2) The resource needs to be dependable and secure. It's important to research the service and understand how they manage their security. This especially applies to file sharing sites such as Dropbox.com where you may be uploading confidential and sensitive materials.
3) Some of the best free resources are the free versions of a paid resource. I like the fact that I can use Picnik.com for basic photo editing, and once I decided to commit to using this service, I can upgrade to the paid version and get some extra and important features like photo storage.
I was thrilled this week to be included in Hearpreneur.com's question of the week. Here's a clip and you can read the input from other entrepreneurs by going to Entrepreneurs - What are the best free resources around?
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